The Bushcamp Company
Re-brand Zambia Tourism & win a safari
ZAMBIA TOURISM REBRANDING COMPETITION; a unique chance to re-brand Zambia as a tourism destination and win a stunning 15 day safari.
ZAMBIA, a land of abundant wildlife, majestic scenery,tranquil lakes, vibrant culture, friendly people, bush adventure and home to the famous Victoria Falls - one of the “Seven Natural Wonders of the World”.
THE CHALLENGE
The Zambia Tourism Board needs your help in creating a new brand for marketing Zambia as a tourism destination. This will include a slogan and logo to replace the existing “Zambia – the Real Africa”. The slogan should be in English and appeal to a broad, global audience. There are no word limits on the slogan but short and snappy is recommended.
For more information visit - Zambian Tourism Rebranding Competition or download the competition pdf here. Closing date is 25 February 2011
THE REWARD
There are two prizes. One prize will be awarded for the best slogan and the other for the best logo. Each prize is a lavish 15 day Zambian safari for two that includes:
- A visit to the mighty Victoria Falls
- An authentic safari experience at three top wildlife parks
- Accommodation, food & beverages, activities and government taxes
- International flights from listed travel hubs
- Domestic travel and transport
- Activity options may include – safari drives, walking safaris with expert guides, canoeing on the Zambezi, walking with elephants or lions, white water rafting, fishing the Zambezi for the fighting tiger fish, bungee jumping, cultural shows, village visits and much more.
- Farewell Gala Dinner in the capital Lusaka with the Tourism Team of Zambia
Photo gallery
